Closing Keynote at this year’s ECMA Congress is Tristram Stuart, author of the book ‘Waste – uncovering the global food scandal’. Tristram Stuart puts the global food shortage in a different perspective. While affluent nations throw away food through neglect, in the developing world crops rot because farmers lack means to process, store and transport them to market. According to Stuart, there could be surprisingly painless remedies for what has become one of the world’s most pressing environmental and social problems.
Which role can packaging play in combating this mismatch and avoiding waste?
The folding carton industry operates in an environment where avoiding waste gets more and more important. Pro Carton and ECMA have joined forces to communicate that cartonboard packaging can make a difference, and helps the environment by preventing waste, hence the loss of resources used to grow or manufacture the packaged product. If there were no packaging, food and other goods would be lost due to handling damage, lack of hygiene and insufficient information on product use. Using folding cartons to package goods has many environmental advantages.
How can the folding carton industry help its customers (brandowners and retailers) to prevent waste and inform the consumer through the packaging on how to prevent wasting valuable products at home?
At his website, Tristram Stuart has collected some very interesting Food waste facts.
Join the ECMA Congress in Copenhagen and take home some properly and conveniently packaged food for thought!
